How much to charge for balloon decorations in the UK
A UK guide to pricing balloon garlands, arches and displays: what to include, a worked example in pounds, and when VAT applies.
The right price for a balloon display is the one that covers every cost and still leaves you a profit you chose on purpose. In the UK, that means thinking about two things US guides usually skip: pricing by the metre as well as the foot, and VAT once you grow.
Price by the metre or by the foot?
UK clients mix both. Venues often give wall widths in metres, while many balloon artists still advertise by the foot. Pick one unit for your price list and show the other in brackets, for example "£72 per metre (about £22 per foot)". Clients compare more easily, and you avoid conversion mistakes on site.
What your price must cover
Every quote should include five costs, not just balloons:
- Balloons, plus 10–15% for pops and spares
- Your time: design, prep at home, build and install
- Supplies: glue dots, strip, weights, helium where used
- Travel and parking, including congestion or ULEZ charges in London
- Wear on frames, stands, pumps and your vehicle
Worked example: a 3-metre organic garland
Example figures only. Use your own.
| Cost | 3 m garland |
|---|---|
| Balloons, including pops | £30 |
| Build time, 3 hours at £13 | £39 |
| Supplies | £6 |
| Travel and parking | £8 |
| Frame and tool wear | £3 |
| True cost | £86 |
For a 60% margin, divide by 0.4: £86 ÷ 0.4 = £215, or about £72 per metre. Note that the hourly rate here is what your time is worth to the business, not your take-home pay.
Arches, columns and full displays
Price arches and columns as fixed packages rather than per metre, because the frame, base weights and height drive the cost more than length. For full room displays, build the quote from components (garland metres, columns, backdrop, extras) so clients see what they are paying for and can trim the brief instead of haggling the total.
When VAT comes in
You must register for VAT once your taxable turnover goes over £90,000 in any rolling 12-month period. After that, your prices to consumers must include VAT at the standard 20%. Plan for this early: if your prices are set without room for VAT, crossing the threshold can wipe out your margin overnight. Check the current rules with HMRC or an accountant.
Minimums, delivery and takedown
Set a minimum order value so small jobs still cover the trip. List delivery zones with a set charge per zone, and charge separately for collection or late-night takedown, especially for venues that clear at midnight.
Related: How to price a balloon garland (with a worked example).
Sarvyam prices in pounds, adds VAT when you need it, and shows your margin on every quote before it goes out. Start free at sarvyam.com.
Frequently asked questions
How much should a balloon garland cost in the UK?
It depends on size, style and your area. Work out your true cost per metre, then add your chosen margin rather than copying a competitor.
Do I charge VAT on balloon decorations?
Only once you are VAT-registered, which is required above £90,000 taxable turnover in a rolling 12 months.
Should I take a deposit?
Yes. A deposit secures the date and covers stock you buy in advance. See Event deposits: how much to ask for, and when the balance is due.
